Fabric shopping for fall!
With fall around the corner in the US, you might want to get ahead of the curve and get your Fall Collection planned out. I see that many of you have already started your fall lines by ordering Gutermann glue and purse frames. Next is the fabric!
As I’ve mentioned in my many previous posts, I will be looking for fabrics while residing here in Viet Nam for my short 2.5 years! And good news guys … I’ve hit the mother-load! Let me explain.
The traffic here consists of pedestrian, bicycles, automobiles, motorcycles, and about 50% of the entire traffic is motorbikes or motor-scooters. They are not as powerful as the motorcycle, and are similar to the branded Vespas that you would see in Europe, for example. This picture captures it all beautifully:
That said, my husband’s employer provides our family with a rental car and driver. There’s no way expats can take the test and drive over here (especially when we are only here for a short period of time). In addition, vehicles are prohibitively expensive. Whatever you would pay for in the US for your vehicle, double that price for here!
And to get to my original point of this post – the fabric – it turns out that our driver used to fix sewing machines and knows ALL the fabric mills in the city!!! 🙂
When the kids are attending school in August, I will be able to shop in earnest. I’m so excited to see the silks, cottons, and hand-embroidered fabrics. This place is Etsy come to real life: all are handmade by artisans!
Here’s a pic I snapped of one fabric shop. Look at the variety!
Like you going through the bolts at Joanne’s, I will have to dig through to find the designs and styles that are really magnificent and remarkable! I generally hate shopping but I can spend all day looking at fabric.
Here’s how shopping can look like over here — barely enough room through maneuver through but it’s worth the hunt!
So head out and start your journey for fabrics for your clutches. With new offerings for fall, this is a great way to freshen up your shop to prevent it from being too stale: give your customers a reason to take another look!
1. Plan out your Fall collection and colors. Read Vogue, Marie Claire, Lucky, InStyle … any of the national magazines and find the trends that are being reported. What clutches can you sell that will compliment your buyers’ fall palettes? Last I heard, lace is in for this fall.
2. Start your fabric search and look for the colors and fabric designs that you want for your Fall Collection. Remember to save fabrics with big, bold designs for your bigger clutches and bags. The fabrics with smaller motifs can be used for the smaller clutches, wallets and coin purses.
3. Go back to your stock of fabric and pull from those any remnants that can compliment as well. I only throw the smallest of my fabric away. I keep it all! I use the smallest pieces that I can no longer find for use in the Snappy(TM) Wallet Clutch: the ID pocket needs only a tiny rectangle of beloved fabric! I also use slightly bigger pieces as lining for my coin purse clutches!
4. Lay out your frames and mix and match inner and outer fabrics with the different frames. This allows you to visually see what your boutique or online shop will look like when you’re done. You will see where you may be short on one size purse frame or short on a certain fabric, and you will have time to buy as needed.
Shops that have a cohesive and strong aesthetic really do well. Shops that offer willy-nilly don’t do as well, because the customers get confused. Brand identity is so important and critical to shops. Shops that stick to what they are good at and that exhibit great craftsmanship do really well.
And remember to take good pics! If it takes you 3 minutes to take a good picture of each clutch, remember that 2 minutes of 45 seconds of that should be spent setting up the shot: lighting, positioning, focusing …. and then snap! I see lots of clutches that are shot poorly. Why spend all your time and effort in making the clutch only to ruin the chances of selling it by having a bad photo?
For those of you who own your own boutique or sell in your local boutique, spend the time to have it displayed in a nice case with good lighting. Have the display ones be the ones that customers can touch and feel and open, but be sure to sell them the unopened and tissue-wrapped one. After the display sample has been handled, remember to wipe off fingerprints and lightly dust the fabric.
Hope your summer is going well! Oh …. one last thing! Pax is here! He’s been here for a week and has adjusted splendidly. Just like in NJ, Pax hops in the van when we go shopping! (Pax gets to stay in the van with the AC on with our driver while the kids and I run in to get groceries.) Everywhere we go, every day and every time that I walk him, he gets attention! He’s a superstar here. His breed (goldendoodle) is non-existent here. I don’t even think anyone has even seen a poodle, much less a golden doodle. So they ask:
*Is he a goat?
*Do you perm his hair?
*Where is he from?
The van is usually surrounded by 4-6 people looking at Pax! I feel like I’ve got Lindsey Lohan or some other starlet in there! :) LOL. And everyone who comes in contact with him just loves him to pieces. Everything just seemed to fall into place upon Pax’s arrival. That loud sound of exhaling? That’s me! Here’s a pic of Hayley with Pax.
That’s all for now. I’ll be back soon!
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