SALE – the hottest thing on the clutch market!
Update on the business:
You all know that I am very transparent with my business to you. I think it is this quality that I’ve come to earn your trust, your loyalty, and your continued business.
I am very disappointed to have to tell you that I am out of the antique brass and antique brass with loops.
Behind the scenes: When it was time to get them manufactured back in December (with the manufacturer that I had been working with in the Mid West) I had been in negotiations with the owner for several weeks. And since he raised the salary of his workers to $15/hour, he had to raise his prices and was demanding $5 per frame. That’s my cost. There was no way I could produce it at $5 a frame and sell it at a loss. I could not raise the prices to stay competitive. So I went with a new manufacturer in January and the first production of antique brass was run and should be trucking to me soon. I will have antique brass available for sale within 2 weeks. However, I have to wait and see how this batch goes before placing an order for antique brass with loops. The previous manufacturer strove for a 98% rate of accuracy — or only 2% defective. But I will not know the actual defective rate of this new manufacturer until I inspect them.
I am as disappointed as you are. 😦 I really strive to have my stock ready for sale. But this is just an unfortunate business decision that I had to make. And it’s costing me time and money, but I think one that will better sustain my business. I simply cannot raise the prices, and I simply cannot make them for more than I can sell them for and be competitive. I still demand that my frames meet our Environmental Protection guidelines and that they have the special coatings that is trademarked to my company. There are no shortcuts.
I hope you all understand the predicament that I’m in and I would hope to have your business once they are back in stock. I expect to have the antique brass with loops for sale around the end of February.
So to make up for my misfortune and your inconvenience, I’m putting on a spectacular, unbelievable sale that will benefit you and your customers.
As I’ve been telling you all, the hottest thing in the clutch market is clutches with chains. To help you to stay on top of this market trend, I lowered my prices on my frames with loops. My frames with loops are lower than many sellers anywhere.
In addition, I am putting a tremendous sale on effective tomorrow 1/25/11. I will have two kinds of frames with loops that come with bonus chains.
The 50 chains themselves, cost $74.99. But order the 50 frames, and get (50) coordinating nickel-free clutch chains with lobster claws for FREE!
Apart from feeling that I want to make up for my running out of antique brass, this tremendous sale will allow you to offer what the market wants right now: clutches with chains.
It gives your customers 2 looks:
- As a clutch to carry at the crook of your arm, in your hands actually clutching it (ergo a “clutch” handbag), under the arm pit when you need to use your hands …
- Or carry it with a chain when your arms are full.
This sale will be up tomorrow.
While this is NOT a replacement of the antique brass (nothing is), I hope that you will take advantage of this offering especially with the Spring collections coming.
If anyone wants to get first dibs on the antique brass that is coming in 2 weeks, convo me for a custom listing at the prices below and I’ll take 10% off the frames. (I’ve kept the same price and volume discounts as before.)
Please feel free to convo or email me with your comments or concerns. As always, your comments are welcome! ~ Winn
No comments yet.